My Church Members Hate My Church App?

So many churches are in the dilemma of trying to figure out what to do with their church app.  Yes, donations have increased and some people use the app, but others in the church are completely frustrated with the experience and won’t use it at all. 

While there are many church apps out there creating these issues, the root cause typically boils down to one main problem: The church app you’re using was never designed for your church members.

One case in point is the frustration of getting an email from your church only to find out that you have to log on to the app to read the entire email. Are you kidding me (this is what a church member thinks)?  Why would a church app (or any app for that matter) force it’s users to do that? Most likely it’s because the church is trying to track and store all of these responses.  While that may make sense to paid staff, your members aren’t having it.

Churches need to rethink their apps. Why have an app? What features do they have on their app? Are these features built for our members or only for our staff? Shouldn’t we be focused on our members?

Instead of trying to build useless reports you’ll never use for your church. Focus instead on connectivity, interactions, and speed. Most churches can store and chart enormous amounts of data while still watching their church attendance and church giving shrink. Yet, an effective church app can have the opposite impact. As people share the things happening at your church, the attendance grows. As the app makes it easier for your members to give, your church giving improves. And as communication through the app, community is built.

Rethink your church app and find one that focuses on your members first.